I don’t know about you, but I’ve always been a bit of a sucker for persuasion. Whether it’s through an advertisement or just a simple word from someone, if they can get me to agree with them, even momentarily, then that is all the persuader needs. There are few things more satisfying than getting someone to buy into your idea and see things the way you do. The only problem is when people try to persuade in ways that aren’t good or helpful; like trying to make me feel guilty every time I’m going out instead of being home with my family. That’s where this post comes in! This blog post will teach you how to write persuasively so that next time someone tries their best manipulative tactics on you,
The power of persuasion and why you need to learn it
Persuasion is not a power that should be ignored. The ability to persuade people could have large effects on the world around you depending on what your goals are in life. It could get you a sale, or even save lives! Yes, persuasion can be used for good as well as evil. Which is why you need to know how to do it right so that when someone tries their best, most manipulative techniques on you, they won’t get anywhere because you’ll see through them straight off the bat.
There are many ways of persuading; I’ll just start off by talking about some common ones and afterwards go into the subject further in detail:
- Emotional Appeals / Mind Control
- Logical Fallacies
The above techniques are probably already familiar to you, but if not I suggest reading up on them. These are very commonly used types of persuasion and you’ll need to learn how to avoid them in order to become a better persuader yourself! After all, even if someone else uses these techniques on you, you could use them against them right back!
If you want to become a better persuader though, then it’s best not to rely on these techniques as they are down right dishonest. If you want to use them at their fullest then you might as well just lie outright. But if you do that, no one will trust you and there will be no way for your “facts” or “ideas” to get anywhere because nobody would believe in them.
How to write persuasively
The best writing will do two things:
It will be clear and concise
That is, your writing should get the point across without being vague or unclear about anything. When writing persuasively you’ll want to say everything in as few words as possible so that you are not making it harder for people to understand what you’re trying to say. Vague writing doesn’t give readers a chance to think about what they’ve just read!
Writing should appeal to the reader’s values/morals and emotions
The reason why I put these together is because most of the time people hold their morals high above all else, and when something goes against those morals, the person feels immediate guilt/anger (depending on how serious the crime is). For example, if I were writing a post about how to write persuasively against writing persuasively, then I would try and make the readers feel guilty for not writing persuasively. That way they’ll have no chance of getting what they say past you!
So in writing persuasively, when approaching the subject matter you want to write about, first think: “what is my readers’ stance on this issue/subject?” Once you know that, find some reason as to why it’s good or bad by comparing it with their morals. Then explain how this action (you’re writing about) will affect them either positively or negatively depending on which side of the argument you are writing from.
Persuasive techniques and strategies
There are many techniques which you can use to persuade people, but it’s important that you don’t sound like a manipulative person. If someone sees right through your writing into what your real motive was then they won’t want to listen to anything else you have to say, so be cautious! As for persuasive strategies… I suggest writing on a topic that you’re passionate about and writing in a way which is easy for the audience to follow. It will also help if there is some sort of solution or answer at the end – otherwise people would not only question how effective writing persuasively really is, but they’ll probably be more likely to ignore whatever you were writing about as well.
Things I’d avoid:
Overly emotional writing
If writing persuasively sounds like writing a script for a soap opera then you’ve probably gone too far. Keep writing more natural and people will believe what you’re saying more easily.
Overly biased writing
If writing persuasively has an underlying tone of “I know that what I’m writing about is right, so why don’t you?” then your readers are going to be questioning everything else as well because they’ll think that you already have your mind made up anyway.
Writing Without Emotion
Don’t assume that writing persuasively means writing with emotion or bias! The point of writing this way is to give the reader all the facts so they can do their own thinking about whether something is good or bad without being told what to think!
Mix writing styles
Writing persuasively is not about writing everything as plain, dry facts. It’s normal to vary writing styles throughout a piece of writing. You can have a long sentence followed by several short sentences and that won’t make it seem any less convincing than just writing one big paragraph. “And then…” is also the best way of making something seem more real and believable because if you were actually telling someone this, they would probably be asking you questions in their mind which couldn’t wait till later – so why shouldn’t your writing do the same thing? If you’re talking to me, I’ll ask you how many cats live with you… If I’m reading it then I should be able to ask the same questions.
How writing persuasively can help your writing skills
Writing persuasively will help you understand how to write for so many different types of audience, and writing in that way will give you writing skills which you can use forevermore in whatever type of writing or speech writing style you choose (or have to!) learn. Also, writing persuasively is a skill in itself – it doesn’t matter whether you’re writing about something which is positive or negative as long as what you say makes sense to your readers – they’ll know whether something really works or not because they’ll have read it/you! Writing persuasively gives more depth to your writing too and by learning how to change one’s mind from “I don’t like writing persuasively, I just want to tell people things” to “I can see the benefits of writing persuasively and writing it a certain way…” will definitely make you a better writer too!
Tips for writing persuasively
Persuasive writing is writing which conveys a strong opinion, but in the most believable way possible. In persuasive writing you are writing – and even speaking – to change someone’s mind over one side of an argument to your own (and hopefully making their new stance more beneficial than the other side). That could mean writing something positive or negative.
It’s easy for people to think “I don’t want to write persuasively because I’m not interested in changing someone’s mind” or “I just want to write what I want”, but the truth is that writing persuasively does not have anything at all to do with writing emotionally or writing with bias. If you’re writing from a persuasion point of view it means you’re writing to someone who might need convincing of a fact or idea and writing persuasively means that you’re writing in such a way that when your reader has finished reading it, they will have understood the argument so much that they can no longer disagree with what you wrote (and hopefully feel as strongly about it as you do).
Good writing is good writing – whether its emotional, unbiased or even writing which may be found boring by some people but still manages to get its point across. And writing persuasively is an art which anyone can master if they try! Persuasive writing starts the same way as any other type of writing does: with careful thought over what one wants to say and how one wants to begin saying it.
It’s hard to think of writing persuasively as a skill which anyone can master, but writing is a skill and writing persuasively is writing so it follows that writing persuasively is also something which anyone can master if they put the thought into it! Good writing skills are not about being able to form an opinion and then writing a persuasive argument. The best thing one could ever do when writing anything – whether persuasive or not – is to
think realistically about what your reader will be thinking: their feelings, their position on whatever it is you are writing about… If you’re trying to persuade someone over something which they disagree with then you need to know how to write in such a way that your reader understands the differences between both sides of an issue and is convinced by your writing. It’s hard to do, but there are things you can do in order to make writing persuasive a little bit easier too:
1. Don’t be overbearing with your writing at the start of writing persuasively
A good way to start is by writing it for people who already agree with what you’re writing about!
If there are certain groups of people who might already agree with what you’re saying and who would more than likely listen to everything which you have to say, writing persuasively for them will mean that when they finish reading it, they’ll feel as strongly about your argument as you did when writing the first part of it. This is something lots of writers don’t always think about: writing for people who already agree with what you’re writing about and writing in such a “way” which makes them feel emotionally connected to your writing immediately.
2. Don’t just write about the facts: writing persuasively means thinking outside of the box!
When writing persuasively, it’s really important to note that it’s not just a matter of writing down cold hard facts as though they’re going to convince someone over something… Writing is all about convincing someone else of an opinion so if you don’t take some time to consider how your reader would see things then you might end up failing in writing persuasively. If a child wanted to convince their parents over whether or not they could get a pet dog (something which their parents were set against) then writing a whole essay about all of the possible reasons why they should be allowed to get one might not be as effective writing persuasively as writing an essay which
3. Make your writing sound like writing someone would actually enjoy reading
Flat writing is boring writing… Plain writing doesn’t persuade anyone over anything and will not make your reader pay much attention – if you’re trying to persuade someone over something, writing that is too flimsy or simple won’t do it. You want people to listen to what you have to say so even when writing persuasively, try your best to keep things interesting for them: talk about things that are related (even if nothing else seems connected), provide quotes from people who might have something to do with whatever it is you’re writing about, provide your writing in a way which makes it interesting for them – writing persuasively means paying attention to the things which will make writing not just persuasive but easy to read too.
4. Don’t worry: writing persuading isn’t as hard as it seems!
If you’re worried that writing persuasively is going to be too difficult for you then don’t stress out about it – if writing persuasively were hard then everyone would be able to do it and everyone wouldn’t need any help from those who’ve gone before them but writing persuasively isn’t everything that difficult! If someone wants people to listen to what they have to say then writing persuasively is the most effective writing style to use – and all you need to do in order to write persuasively is follow the tips above!Last modified: August 22, 2021