Content

Web Content Writing Standards

This web content writing standards guide is a comprehensive resource for web writers who are looking to make their web content more effective and engaging. The web has created an environment where people have less time than ever before, so it’s important that your web content is succinct and easy-to-read. If you’re struggling...

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Measure and Track Your Content Performance

As the publishing industry becomes ever more digital, content marketing has become a top priority for businesses across all industries. Within this trend, there’s an increasing focus on content performance: how readers engage with and share your content. But tracking these factors is no simple task. There are countless measures to...

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Content

Content Strategy to Push Online Marketing Campaign

Do you feel like the content you’re producing isn’t getting the results you want? It’s not uncommon to feel this way as many people struggle with a plan that doesn’t yield them any progress. This blog post is going to show you how to create a content marketing strategy and plan that will propel your …...

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7 Strategies to Use Psychology to Boost Sales

The best way to increase sales is by utilizing the principles of psychology. In this blog post, I will discuss three strategies that you can use to boost your sales using psychological principles. 1) The Principle of Reciprocity Here, you give your customer a small favor. This could be an added bonus or gift for …...

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14 Landing Pages Conversion Tips

A well-designed landing page can increase your conversion rate by 50% or more. But what differentiates a good landing page from one that’s just okay? In this blog post, we’ll discuss how to create an effective landing page with compelling copy and design elements, so you can see the kind of results these pages are …...

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Instagram for Content Marketing – 12 Tips

People usually think of Instagram as a platform for sharing photographs and videos of what they did on their vacations or at parties. However, it’s also a good place to find content ideas for your blogs and other social media accounts. If you have an account that is devoted entirely to your business (as opposed …...

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11 Content Marketing Myths Debunked

Rapid expansion of the internet and technology has played a significant role in shaping the way we do business and marketing. The old-fashioned, tried and tested mediums of advertising have been replaced by newer, interactive ones. Although there are several myths surrounding content marketing, it is one of the most effective ways to...

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article writing

11 Digital Marketing Problems and Solutions

Have you ever been in a situation where your website was just not performing the way it should? Is your site anemic and not growing even though you have been throwing all kinds of efforts trying to get more Web traffic and business through that 6-foot front door? For most people, this is a nightmare. …...

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Content

Can You Write Persuasively

I don’t know about you, but I’ve always been a bit of a sucker for persuasion. Whether it’s through an advertisement or just a simple word from someone, if they can get me to agree with them, even momentarily, then that is all the persuader needs. There are few things more satisfying than getting someone …...

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Content

10 Hot Tips Every DIY Copywriter Needs

If you are a writer who wants to start your own content marketing business, or if you already have one but want to take it to the next level, then this blog post is for you. I’m going to share with you my top tips that every copywriter needs in order to be successful. Write …...

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