Blog Posts

Our Recent Blog Posts

4 Tips To Market Your Business Like A Hollywood Blockbuster

Imagine starting work one day and a line of people are waiting to work with you. There are hundreds of people lined up out the front, with the line winding down the block, around the corner and out of sight.

5 Essential Blog Article Writing Tips

When you’re writing content for an audience, you want that content to grab their attention, make them sit up and take notice, and hopefully share the content with their friends.

5 Strategies To Help Increase Blog Traffic

Building traffic on a blog is really like building a cartoon snowball; if you can get it rolling, you can soon turn it into a fully blown avalanche… Well, almost.

7 Conversion Optimization Tips You Have Never Heard Before

The goal of each and every webmaster is the same – converting as many visitors into customers as possible. Business wise the type of conversion can be different though.

10 Commandments for Marketing Ecommerce Website Successfully

Although it’s pretty easy to create an online store these days, marketing your products and making sales is still a bit of a challenge. Online retail marketers must face significant competition from big-box sellers, pure-play ecommerce purveyors, and, in some cases,

Are Your Press Releases Full of Lies?

When you want to let the world know about your company you think of a press release. The modern world with its fancy Dan internet sites lets you do this easier than ever before but will yours be full of lies?

How To (Almost) Instantly Boost Your Traffic Using Long-Tail Content

Content marketing is a powerful strategy for building traffic, both by generating links and social shares and by harnessing the power of long-tail traffic. Unfortunately, it is the latter aspect that a lot of people forget about.

How to Choose A Digital Marketing Company

For many modern business owners the world of digital marketing can seem pretty daunting. There are lots of agencies and freelancers to choose from , all promising to revolutionise your business.

Content Creation and Content Marketing for B2B Industry

The innovative use of content is now key to reaching business customers - and many B2B marketers are embracing that reality. Over the years, B2C and B2B marketing have been two separate worlds when it comes to custom content.

5 Tips For Better Content Curation

Curating content for your blog or website is a great way to bring traffic, however it has to be properly, what do I mean by that? Your page has to look professional, it can’t look spammy or over complicated.

Conversion Rate Optimization & The Slight Edge Effect

The slight edge effect is a phenomenon that is known to be applicable in business and in a few other areas, but it is particularly appropriate for conversion rate optimization (and internet marketing in general in some ways).

Conversion Rate Optimization & The Slight Edge Effect

The slight edge effect is a phenomenon that is known to be applicable in business and in a few other areas, but it is particularly appropriate for conversion rate optimization (and internet marketing in general in some ways).

The Death Of Guest Posting: What Is The Future Of SEO?

Unless you live in a cave (in which case, how are you reading this!) you probably know that Google is somewhat on the warpath against guest posting and indeed it seems that the final stronghold of white-hat link builders has been turned over to the black hats!

How to De-scale Your Guest Posting Strategy and Avoid Penalties

The first thing to do in order to guest post safely is to stop thinking about it as a way to gain links – in fact, imagine that every link you get from a guest post will be nofollow. Now that you know this won’t directly benefit your SEO, what are your main goals:

4 Areas for Focusing your Freelance Writing Time

Writing is one of those tasks that we constantly are trying to complete. However, the multitude of sources and items published every day distract us from our work.

Planning a Content Marketing Strategy for Your Brand

Content marketing strategy - Many small business owners quickly grow tired of the expenses involved with their available marketing channels. Advertising, telemarketing, and pay-per-click campaigns can quickly exhaust budgets and deliver disappointing results.

Measuring The ROI of Content Writing

Are you even aware of the fact that an average buyer reads as many as 10 articles before making a buying decision? Most probably, you are not and don’t make a poker face for that because majority of marketers are also not aware of this fact.

Get the Best Possible Conversion Rates by Trust Building

It is a great endeavor to run a website: you have to think about the updates, design, conversion rates, marketing, and blog management. You might have even placed everything perfectly but the conversion rates are still not as satisfying as you expect them to be.

SEO Copywriters Can Give Your Website the Kiss of Life

It’s never too late to transform your website and power up your earning potential. The Internet offers some amazing opportunities for entrepreneurs.

Copywriting – A One-Way Street With Words?

Copywriting is often seen as a one-way street with words. Does this mean that copywriting is an easy and straight forward process? – Never. Copywriters need more skill than any one course can offer, and the experience to have practiced that skill over and over..

7 Tips for Landing Corporate Writing Jobs

Large corporations are always in need of organized and skilled content writers for help writing or editing projects. Corporations – with their numerous departments and organizations – produce almost every type of written material.

12 Proven Rules to Create Great Content

If your content does not capture your reader’s attention, nothing else matters. So how do you create content that grabs your reader each time? It is tough and you are aware of this.

Eye Tracking and The Impact on Readibility

There is much interest in rumors that Apple has licensed a Tobii Technology eyetracking platform to be used in a tablet, confidentiality agreements mean that I can’t comment on that.

How to choose the right Content Writer

As you know, in a competitive market you will come across many different offerings for the products or services you require for your needs, and to help you step closer to your current business goals. How do you choose the right content writer for you?

The Superiority of Independent Branded Content

Independent Branded Content is to content marketing what organic food is to your body. Delicious, healthy, non-fattening, energetic, easily digested and highly efficient. Unlike its health food counterpart though, it is less expensive than the ad agency brand-processed version.

Killer Content Marketing Strategy – Without Content

Content marketing strategy plays a crucial role in driving traffic and engaging the customers in the long run and they can really make you look different from your competitors in the market.

The Law of Content Centric Web Design

Countless free and premium themes for every CMS have made life easy for content writers. Charming color schemes, quirky layouts and astonishing animations team up to hook the readers.

Optimal Word count for Web Page

There are many different questions asked by the SEO community and one is how long the content pages should be. This is an open ended question that can be answered in many different ways.

Long Article or Short Article: Which One is better for You

People keep telling you that long form articles are the best as they get favored by search engines. But just because people are telling you that you need to write long articles that don’t mean...

Making Content Optimized for Mobile Devices

Everyone is going mobile and it seems like there is an app for basically everything. How can you compete in the business world when consumer can have everything they need from an app on their phone?

Frame Persuasive Call To Action Texts For Your Websites

Call to action contents can be challenging to frame and may often look a bit misleading if not placed or created properly. There’s always a dilemma running into the mind whether you call it ‘read more’ or mention ‘product information’ on your product pages.

Social Media Monitoring Tools That Analyze, Monitor & Respond

In today’s connected world, social media is a powerful platform to share information on a near real-time basis, or create a buzz about a new product/service launched.

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The Epic SEO Guide for The Absolute Beginners

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You could have been a doctor. A dentist. Mom told you to be a lawyer. Hell, you wouldn't have racked up those student loans in order to be a garbage man (woops -sanitation engineer).

Seven Tips for Article Submission Success

Most newcomers to writing begin to learn their craft through the discipline of short fiction. Be it flash fiction or longer ’short stories’, it’s a good way to learn aspects of dialogue, characterization and structure.

Writing Unique Meta Data For Php Sites

So, you have planned o launch a website and it will probably have thousands of pages. That sounds great so, hopefully you are going to develop the website in PHP right?

Using Influencers to Improve Content Marketing

Content marketing and influencer marketing go hand in hand. Each possesses its own unique individuality and importance but when combined, they produce brilliant outcome.

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Lorem ipsum dolor sit amet, no usu reque vocibus postulant, illum adolescens vituperata ei quo, nam et suas viris. Admodum ponderum ad qui. Feugait delectus singulis ut his. Everti oblique repudiandae sea an. Quas dolor lobortis ut cum. Ei has urbanitas democritum, fugit definitiones ad vim, ei audiam labitur tincidunt mea.

The Value of LinkedIn Endorsements

Eating, Pies, Cookies, Pasta, Carbohydrates, Weight Gain. Sound like keywords from a diet book? Nope. These are just a few of the ridiculous, suggested skills that you can endorse people for on LinkedIn.

Relation Between Digital Advertising and Web Copy Writing

Some months ago I was discussing the demise of long copy advertisements on a train journey with my dear friend: I asked him if thought the amount of time we spend online had shortened our attention spans and if this had led to the demise of long copy ads?

Why Content is Still the King

Thanks to the unprecident development in the field of technology, business owners can now easily get connected to their targeted audience easily and effortlessly.

Why Content is Not The King Anymore

Some years ago, just creating content was enough. You were indexed well pretty fast and you had a good chance of reaching success. However, things have changed a whole lot. Millions of people create new content everyday.

Why Content Marketing Is Here To Stay?

Saying that “content marketing” is the new buzzword in marketing is not news anymore. Every magazine, news source and trade conference will remind you that “content is (the new) king”.

Write Article First, Publish It Later

You have an author’s page. You regularly update your blog, and you have a list of agents you’d like to represent you. You’ve studied demographics and tailored your story to reflect the readership you hope to gain.

Secrets to Writing Captivating Content

It’s no secret that content is king. If 3Leaps was stripped of its users and its fancy design, there would be nothing but content. Writing content for your own website shouldn’t be too difficult.

Writing Well to Sell Yourself

A well-crafted business story connects prospects to your business on a deeper level than traditional benefit-orientated marketing. Why? We are wired to enjoy and pay attention to stories.

5 Techniques To Increase Blog Traffic

The world of internet marketing is crowded. So many people are pedaling the same products that the typical methods (PPC, SEO, etc) are just too hard. Below you will find what I consider to be the top 5 traffic/lead generating techniques for internet marketers.

5 Tactics to Increase Blog Traffic

A blog isnt going to do much good if it just exists without anyone ever reading it. You may have the best looking and well put together blog ever created but you still have to do a little work to get traffic.

6 Tips to Write an Ebook

Welcome to the world of eBook writing! Though you may be thinking that writing an eBook for the first time is difficult, it actually is not. All you need to do is to learn the a few technicalities of eBook writing.

Are You Doing Guest Blogging The Right Way?

The so-called Blogosphere is getting crowded day by day. With millions of blogs and websites out there on the web, its a really tough job to rank your blog among them. So we try harder and harder to rank our blogs amongst the toughest competitors out there.

Behavioral Bias And Their Impact On Online Marketing

There is an extremely long list of behavioral bias, and they represent a valuable area of study for anyone interested in human behaviour. And 5 such effects stand out as having particular relevance to online marketing

Why Small Business Owners Should Be Blogging

Home based business-owners should all be head of marketing and branding as well! The internet will work for you when you use it to establish your personal brand, not just the brand of the company that you are associated with.

Why Your Blog Posts Don’t Get Comments

So you’ve just put the finishing touches to your latest blog post, triple-read it, added the final polish and hit publish. Now it’s just a case of waiting for the comments to come rolling in. Except they don’t.

Build Connections With Targeted Audience

The most important thing about blogging is having an audience you actual connect with. A blog is essentially an online diary, with one major difference: Diaries are for personal purposes, while blogs are for the public.

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Lorem ipsum dolor sit amet, no usu reque vocibus postulant, illum adolescens vituperata ei quo, nam et suas viris. Admodum ponderum ad qui. Feugait delectus singulis ut his. Everti oblique repudiandae sea an. Quas dolor lobortis ut cum. Ei has urbanitas democritum, fugit definitiones ad vim, ei audiam labitur tincidunt mea.

Content Marketing Assets That You Have Forgotten

Producing high quality and engaging content on a daily basis is one of the dreaded tasks that most content marketers abhor. The difficulty level becomes extreme when you are into a niche that has little to offer when it comes to offering ingredients for producing a compelling write-up.

The State of Content Marketing

The secret is out: content marketing has been recognized as the leading marketing activity to drive commercial results. Almost 30% of marketers believe that content marketing will be the most important digital marketing trend of the year.