Tips & Articles

Is Printed Content Dead?

Print is dead. So is the pencil. And the bank branch. And the internal-combustion engine. Except they aren’t. They may have different relevance than they once did. They may not be the only way we get our news or write notes or deposit checks or drive to work. But sometimes they’re the best way.

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Is Content Marketing Invading Traditional Journalism’s Turf

Is content marketing invading traditional journalism’s turf? As content marketing becomes more sophisticated and as it employs more trained journalists - it has raised the hackles of more than a few traditional journalists.

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Increasing The Effectiveness Of Your Content Marketing By Using A/B Testing

Conversion optimization is often talked about solely in terms of getting more sales or generating more leads, but there is so much more that you can do with it, because in principal split testing can be used to make any web page better at doing whatever you want that page to do.

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How To Make Sure That Your Guest Post Pitch Does not Get Rejected

Guest blogging in its early days was a beautiful thing. Blog owners would love to have these great people and their great creations featured on their blog to give a pleasant surprise to their readers.

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Guest posting Why And How To Do It The Right Way

If you have been involved in internet marketing, you have probably heard about guest posting at least once or twice. Even if you haven’t, you’re in luck right now, as this will be a complete guide to guests posting.

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Tips To Format Your WordPress Articles in 6 Easy Steps

There are two ways to write an article; one way is to give it pizzazz, to grab the reader with an eye-catching, even witty headline, and an open format to promote readability. The other way is to format your article into long, single-spaced paragraphs chock full of dull material.

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Everything You Need to Know About Guest Blogging

Unfortunately, blogger outreach or guest blogging outreach is not the easiest process. It is one that requires a lot of work, planning, and practice—and even when perfected,

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How To Drive Tons Of Traffic Through Blog Commenting

What is the single most important thing for your website? Well, it is not link or content. Of course, these two are crucial ingredients to your website’s success but it is the traffic that eventually makes or breaks the future of a website.

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Developing An Actionable Internet Marketing Strategy

When you build a website, particularly for a business, you need to get traffic to that website. This isn’t always easy, but it’s essential and like it or not, small business owners have to be marketers.

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Why Good Content Writers Strive for a Living

So you believe yourself as a gifted writer with some great articles in you kitty to prove your merit. Sounds good, but talent is not the only determining factor when it comes to proving your worth as a writer otherwise, we might have few more Shakespeares.

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What To Do After Launching A Website

Most of us invest heavily to have a stunning website to represent our brand on the web. This is a good strategy because without having a solid online presence most of the businesses will fail to convince and convert potential customers.

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Writing Content for Your Website that Sells

This article talks about how important it is to write great content for your website. Secondly, it will guide you how to attract visitors to your website, and convince them to buy your product or service online.

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21 Visual Content Marketing Tools

Content marketing definitely changed the game plan as it becomes a great factor in determining a company's authority in their field. Nowadays, visual advertisements aren't enough; branding has definitely taken a turn due to the power of word-of-mouth marketing.

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Marketing Strategy for YouTube

Marketing your business or brand is one of the best ways to reach your target audience and improve your credibility among customers. With YouTube, which is ultimately the king of video sharing websites, you can take your business to the next level.

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Structuring a Blog For Maximum Interlinking

When you’re a brand new blogger, you have lots of challenges to overcome. Getting things up and running. Getting your first posts published. Getting your first comments. Connecting with people for the first time. Making sure you don’t give up after 3 weeks.

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What Business Must Learn From Social Media Fails

Listed below are five humorous and embarrassing social media mistakes made by companies so large you’d think they would know better. Luckily, small business owners and entrepreneurs have the opportunity to learn from these and other social media fails so they don’t make the same mistakes.

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Making Your Content More Powerful With SEO Tricks & Tools

It’s been said before but I’ll say it again, just in case you missed it. I shouldn’t repeat myself, but in this case, I really feel like I need to. The best SEO is great content.

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Importance of Query Deserves Freshness in SEO

If an SEO “professional” ever tries to confuse you by using TLA’s (three letter abbreviations), he may well try “QDF”. Desperately hoping that you will ask “What’s QDF?” he will snort: “Query Deserves Freshness”.

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How to Become A Professional Content Writer?

Just because you have done a major in English does not necessarily make you qualify for the position for a web content writer. Of course, you need to possess certain traits like – Creative, out of the box thinker and the ability to work under pressure

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Google Update and the Future of SEO

I cannot help but noticing the nervous expression of people who happen to be in the online marketing whenever a new update from Google starts doing the round and if it is about some algo overhaul, I could feel the trepidations and fast heart beatings of my fellow colleagues

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How to write an extraordinary blog post?

Blogging has been witnessing a dramatic metamorphosis. Earlier, it was restricted mainly to passion. Now, it is catching attention of people not just due to offering them an expressive platform, but also due to offering them an opportunity to gain popularity & earn money.

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Why You Should Use (NOT Abuse) Forums to Increase Traffic

Whether you are an internet marketer or just a webmaster, it is a great idea to use forums to promote your website. Forums are powerful in many ways, and usually completely free.

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The State of Digital Marketing

The digital marketing numbers for this year are in, and the research shows that your biggest audience is online, in more ways than one. There are now three billion internet users, translating into 40% of the entire world’s population. The numbers are impressive:

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3 Tips to Create Branded Content

Even if your product or service is not ostensibly the most exciting in the world, with a little imagination, you can still create engaging, sharable content. Before you start creating that traffic-driving blog or witty infographic,

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Content Writing Tips to Drive Tons of Visitors

A website needs more than some basic search engine optimization to compete today. It needs a detailed content strategy that ensures it gives the target audience of potential customers exactly what they need and want so they keep coming back,

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Content Writing After Hummingbird Update

Writing content that Google will love has become a lot harder because of the slew of updates it has made in the last few years. So, those tiny little and dark secrets of writing that previously had helped you attain better visibility in Google and in other search engines do not work any more.

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Great Content Or SEO - Which One is More Important

Content is King – the title of an article Bill Gates wrote in 1996 – is an expression used to mean that without original and desirable content any web venture is likely to fail. “The best SEO is great content” is another popular expression used to mean that websites with quality content will become popular purely as the result of the content alone.

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Content Marketing Tips

Content marketing is the process to make and publish well-written and helpful information that people would love to share with their friend without being pushed too hard. A well-planned and good content marketing strategy serves as an effective path for attracting large number of visitors from which one can profit.

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Why Research Should Be a Part of Content Marketing

Instead of worrying how others, even your competition, are doing content marketing, you need to focus on your own content strategy. In the end, if you’re going to reap reward, others will follow; they may try and copy yours, but they will realize, sooner or later, that they have to do what’s right for them.

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Content Marketing Assets That You Have Forgotten

Producing high quality and engaging content on a daily basis is one of the dreaded tasks that most content marketers abhor. The difficulty level becomes extreme when you are into a niche that has little to offer when it comes to offering ingredients for producing a compelling write-up.

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The Law of Content Centric Web Design

Countless free and premium themes for every CMS have made life easy for content writers. Charming color schemes, quirky layouts and astonishing animations team up to hook the readers.

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Killer Content Marketing Strategy – Without Content

Content marketing strategy plays a crucial role in driving traffic and engaging the customers in the long run and they can really make you look different from your competitors in the market.

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The Superiority of Independent Branded Content

Independent Branded Content is to content marketing what organic food is to your body. Delicious, healthy, non-fattening, energetic, easily digested and highly efficient. Unlike its health food counterpart though, it is less expensive than the ad agency brand-processed version.

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How to choose the right Content Writer

As you know, in a competitive market you will come across many different offerings for the products or services you require for your needs, and to help you step closer to your current business goals. How do you choose the right content writer for you?

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Eye Tracking and The Impact on Readibility

There is much interest in rumors that Apple has licensed a Tobii Technology eyetracking platform to be used in a tablet, confidentiality agreements mean that I can’t comment on that. But I do know Apple users will not be getting eye tracking as an input device anytime soon, if indeed ever, because of one inalienable fact; Eye Tracking is not as good as multi touch:

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12 Proven Rules to Create Great Content

If your content does not capture your reader’s attention, nothing else matters. So how do you create content that grabs your reader each time? It is tough and you are aware of this. Creating compelling content is not easy otherwise the web would have been a great place.

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7 Tips for Landing Corporate Writing Jobs

Large corporations are always in need of organized and skilled content writers for help writing or editing projects. Corporations – with their numerous departments and organizations – produce almost every type of written material. They frequently require outside assistance for ad campaigns,

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Copywriting – A One-Way Street With Words?

Copywriting is often seen as a one-way street with words. Does this mean that copywriting is an easy and straight forward process? – Never.

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SEO Copywriters Can Give Your Website the Kiss of Life

It’s never too late to transform your website and power up your earning potential. The Internet offers some amazing opportunities for entrepreneurs. You can set up your very own business from the comfort of your own home without the need for an expensive start up budget. You just need three magic ingredients:

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Get the Best Possible Conversion Rates by Trust Building

It is a great endeavor to run a website: you have to think about the updates, design, conversion rates, marketing, and blog management. You might have even placed everything perfectly but the conversion rates are still not as satisfying as you expect them to be. You try and try but the rates still do not move or move only for a little bit.

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Measuring The ROI of Content Writing

Are you even aware of the fact that an average buyer reads as many as 10 articles before making a buying decision? Most probably, you are not and don’t make a poker face for that because majority of marketers are also not aware of this fact.

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Planning a Content Marketing Strategy for Your Brand

Content marketing strategy - Many small business owners quickly grow tired of the expenses involved with their available marketing channels. Advertising, telemarketing, and pay-per-click campaigns can quickly exhaust budgets and deliver disappointing results.

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4 Areas for Focusing your Freelance Writing Time

Writing is one of those tasks that we constantly are trying to complete. However, the multitude of sources and items published every day distract us from our work. If you ask most writers what they struggle with, most of them will say that they wish they were more focused during their writing, so they could get more of the writing done and use their time more effectively.

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How to De-scale Your Guest Posting Strategy and Avoid Penalties

The first thing to do in order to guest post safely is to stop thinking about it as a way to gain links – in fact, imagine that every link you get from a guest post will be nofollow. Now that you know this won’t directly benefit your SEO, what are your main goals:

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The Death Of Guest Posting: What Is The Future Of SEO?

Unless you live in a cave (in which case, how are you reading this!) you probably know that Google is somewhat on the warpath against guest posting and indeed it seems that the final stronghold of white-hat link builders has been turned over to the black hats!

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Conversion Rate Optimization & The Slight Edge Effect

The slight edge effect is a phenomenon that is known to be applicable in business and in a few other areas, but it is particularly appropriate for conversion rate optimization (and internet marketing in general in some ways).

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